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29. 05. 2024

4 min read

How Semantic Visions is tracking data in real time


Marek Columby

Data tracking has become an integral part of modern business operations. It typically involves collecting data from various sources, storing it in a centralized database or system, and analyzing it.

The volume of data we produce is overwhelming. In the space of 13 years, the figure has increased by an estimated 60x from just 2 zettabytes in 2010. The 120 zettabytes generated in 2023 are expected to increase by over 150% in 2025, hitting 181 zettabytes.

We use data to gather insights, identify patterns, and track changes. The continuous collection, analysis, and interpretation of data serves to understand trends, behaviors, and performance metrics. With the increasing availability of digital technologies and data collection tools, data tracking has become an indispensable part of efficient business management, impacting the decision-making processes.

Data tracking

Data tracking refers to the process of monitoring and recording various types of data over time. This can include tracking changes in data values, patterns, trends, or other metrics related to specific variables or parameters.

Data tracking is commonly used across various fields and industries, from marketing, to e-commerce, healthcare, finance, transportation and logistics. It is customarily employed in manufacturing, energy sector, telecommunications, government and public sector, and education too.

Semantic Visions designed and operates a cutting-edge data monitoring system that delivers actionable structured data pertinent to many diverse topics. SV operates the technology to monitor many areas of business operations, geopolitical issues and societal development. SV automated technology covers, among others: Financial markets, Commodity prices, Diseases and Epidemic, Political unrests globally or Supply chain risks.

Moreover, SV developed a comprehensive ESG index that covers all the aspects of sustainability agenda so companies’ performance in the many facets of their operations can be tracked and evaluated.

Semantic Visions’ technology is regularly used for the monitoring of supply chain components. It is crucial for industries involved in manufacturing and consumer goods to stay informed in real-time about potential risks and opportunities associated with supply chain threats/components.  SV solution provides continuous monitoring of the supply chain to track compliance with the new EU sustainability legislation too. This includes real-time alerts for regulatory incidents or potential breaches, giving the company the ability to respond promptly to emerging compliance issues.

This enables them to make informed business decisions, hopefully mitigate the risks, and adhere to regulations in the jurisdictions where they operate.

SV real-time data tracking expertise is also employed in keeping an eye on mining projects. In order to monitor the nascent lithium mining projects around Europe, Semantic Visions has set up an automated tracking system that maps Lithium mining projects, covering all the stages of the enterprise: from prospecting, contracting, license approvals, environmental assessments, project development, construction work and the actual extraction. 

Our AI automated tool provides daily monitoring and alert signaling of all the current operations. The automated monitoring relies on publicly available sources, collecting information in 12 languages, spanning all events in relation to Lithium mining operations.

From Ukraine to Ireland, from Sweden to Portugal, our technology harvests all operational, regulatory, and commercial details. These are further filtered and verified, and finally delivered to the client. This real-time data analytics keeps the client informed, contributing a competitive advantage so that they are able to adapt quickly to changing market conditions and make decisions based on this actionable data. 

Another example concerns investment management firms and hedge funds, for which real-time data on companies and products is crucial. In this respect, Semantic Visions, by monitoring 90 percent of online news in 12 languages, can provide robust alternative data to be used to guide investment strategies and make investment decisions.

Tracking data is paramount as real-time data allows organizations to make timely and informed decisions based on the most up-to-date information available. It also helps organizations detect issues and anomalies as soon as they occur, allowing for prompt intervention and mitigation.

Thanks to real-time tracking organizations can identify opportunities for process optimization and efficiency improvements. Another advantage of data monitoring of customer interactions and behavior in real time, is that organizations can tailor products, services, and marketing messages. And last but not least, organizations that successfully leverage real-time data analytics can gain a competitive advantage by being able to adapt quickly to changing market conditions, customer preferences, and competitive threats.

Real-time data tracking enables businesses to apply informed decision-making by providing insights into customer behavior, market trends, business performance and internal operations. 

This data allows organizations to identify patterns, optimize processes, and personalize experiences to meet customer needs. By leveraging data, companies can improve efficiency, target marketing efforts, and mitigate risks effectively. 

Ultimately, data tracking empowers businesses to adapt to changing market conditions, drive growth, and stay ahead of the competition.

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